MB-220T00 - Microsoft Dynamics 365 Marketing

MB-220T00 - Microsoft Dynamics 365 Marketing

Course Length:
Delivery Methods:   Available for private class only
Course Topics
  •  Configure advanced settings
  •  Manage marketing content, templates and integrations
  •  Create and manage leads
  •  Design and create marketing forms and pages
  •  Create and manage segments
  •  Set up and launch customer journeys
  •  Create and manage events
  •  Distribute and analyze surveys
Course Overview

This Microsoft Dynamics 365 Marketing training class will focus on configuring and managing advanced settings and core features within Dynamics 365 for Marketing. Core features include leads, segments, lists, marketing forms, marketing pages, marketing emails, customer journeys, events, and analytics.
This course is designed for IT or marketing professionals who want to learn how to leverage Dynamics 365 for Marketing for businesses.

Course Outline
  1. Marketing Application Configuration
    1. Configure advanced settings
    2. Manage marketing content and templates
    3. Manage LinkedIn and Power BI integrations
  2. Leads
    1. Create and manage leads
    2. Assess sales readiness
  3. Marketing Forms and Pages
    1. Create marketing forms
    2. Create marketing pages
    3. Manage internet marketing
  4. Segments and Lists
    1. Create and manage segments
    2. Create and manage subscription centers
    3. Double opt-in
  5. Marketing Emails
    1. Create Email Message
  6. Customer Journeys
    1. Create customer journeys
  7. Insights
    1. Marketing insights
    2. Customer insights
    3. Marketing execution insights
    4. Lead management insights
    5. Internet marketing insights
  8. Events
    1. Manage event planning
    2. Manage event execution
  9. Surveys
    1. Create surveys
  10. Results
    1. Review event and survey results
Class Materials

Each student in our Live Online and our Onsite classes receives a comprehensive set of materials, including course notes and all the class examples.

Class Prerequisites

Experience in the following is required for this Dynamics class:

  • Knowledge of the Dynamics 365 platform and an understanding of basic marketing principles.
  Request a Private Class
  • Private Class for your Team
  • Online or On-location
  • Customizable
  • Expert Instructors
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