Typography

In this Typography training class, students will learn the basics of working with type and fonts in their web design projects.

Location

Public Classes: Delivered live online via WebEx and guaranteed to run . Join from anywhere!

Private Classes: Delivered at your offices , or any other location of your choice.

Course Topics
  1. Learn about the purpose of typography.
  2. Learn the difference between fonts and typefaces.
  3. Learn the rules of typography and when how professionals break the rules.
  4. Learn about Section 508 compliance considerations.
  5. Learn how to make type flow.
  6. Learn how to build a style guide for your project.
Outline
  1. Anatomy
    1. Defining the Anatomy of Typography
      1. Anatomy of Typography
    2. Purpose of Typography
    3. Brief History
      1. History of Typography
      2. Type Use Today
  2. Typeface vs. Font
    1. Define Typeface
      1. What Is a Typeface?
    2. Define Font
      1. What Is a Font?
    3. Purpose of Each
      1. Subtitles
    4. Font License Rules
      1. Basic Rules
      2. Creating Outlines vs Embedding Fonts
    5. Open Type
      1. Characteristics of Open Type Fonts
  3. Rules for Typography
    1. Observe
      1. Project Scope
      2. Doing Research
      3. Getting Inspired
    2. Spacing/Alignment
      1. Page Readability
    3. Font "Feelings"
      1. Emotion of a Font
    4. Being Aware of White Space
      1. Use Empty Space to Fill the Page
      2. Static vs Dynamic Layouts
    5. Existing in and out of the Box
      1. When to Break the Rules
    6. Knowing When to Ignore the Rules
      1. Break the Rules
  4. Types of Typography
    1. Types
      1. Serif
      2. Sans Serif
      3. Decorative
    2. Roles of Each
  5. Type Hierarchy
    1. Creating a Flow
      1. Creating a Smooth Flow of Information on a Page
    2. Section 508 Compliance
      1. What Does This Mean for Designers?
    3. Proper Structure
      1. Implementing Structure in a Print or Web Page
    4. Documentation Choices
      1. Documenting Your Choices for Future Use
  6. Building an Efficient Style Guide
    1. Preparing Expectations
      1. Set Goals
    2. Template Options
      1. Template Types
      2. Template Creation
      3. Template Storage
    3. Methods of Sharing
      1. Local Area Networks
      2. Cloud-Based Solutions
Class Materials

Each student in our Live Online and our Onsite classes receives a comprehensive set of materials, including course notes and all the class examples.

Follow-on Courses

Training for your Team

Length: 1 Day
  • Private Class for your Team
  • Online or On-location
  • Customizable
  • Expert Instructors

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