Data Private

Communicating with Data (DATA220)

2 days

DataCommunication

Bridge the gap between finding insights and making them land.

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Course Overview

Bridge the gap between finding insights and making them land. This course teaches storytelling frameworks, visualization best practices, and graphic design principles to craft data narratives that engage audiences and drive action. Topics include the principles of storytelling applied to data, graphic design fundamentals for non-designers, and presentation techniques for executive and non-technical audiences.

Course Benefits

Distinguish between data visualization and data storytelling, and identify the three core components of an effective data story: data, visuals, and narrative.
Conduct exploratory analysis to surface the most meaningful and audience-relevant patterns in a dataset.
Select appropriate chart types and apply graphic design principles, including color theory, white space, contrast, and visual hierarchy, to produce clear visuals.
Construct a narrative arc using classic storytelling frameworks (situation, complication, resolution) that translates analytical findings into actionable recommendations.
Build polished dashboards and presentations that guide audiences from context through insight to a recommended course of action.
Adapt data stories to different audiences, including senior leaders, technical peers, and general stakeholders, adjusting depth, tone, and format accordingly.

Delivery Methods

Private Class
Delivered for your team at your site or online.

Class Materials

Each student receives a comprehensive set of materials, including course notes and all class examples.

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