You would like to get a high level understanding of your visitors activity in context to traffic and site usage between two consecutive quarters (e.g., between the first quarter and second quarter of 2009). Accomplish this task using the visitors overview report. (Use the Webucator Account.)
What do you notice about the differences between the two quarters with respect to visitor characteristics? Name a few areas in which you see a noticeable change.
Application of the Visitors Overview Report
A very high level observation is that we were able to attract fewer customers to our website during the second quarter of 2009. However, the visitors engagement with our website increased in the second quarter of 2009.