Getting Started with Google Analytics

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Getting Started with Google Analytics

Getting Started with Google Analytics

Accessing Google Analytics

You can access the Google Analytics home page at the following web address:

You will need a Google username in order to use Google Analytics. If you already have a Gmail account, you can use your Gmail username. If you want to create a new Google username for the analytics service, you can do so by clicking the Sign Up Now link shown in the screen shot below.

Google Analytics Sign Up Page

After you log in with your credentials, you will see the Account Home page. This page acts as a home screen from where you can access different set-up options.

You can return to the Account Home page at any time by opening the drop-down list above the left pane and clicking the ACCOUNTS LIST button. Account Home

In this case you will see that there are two accounts listed for this username. We will use these accounts for our course as a test bed.

Google Analytics Account Home Page

Creating New Accounts under Google Analytics

In prior releases of Google Analytics, you could create 25 different accounts under a single Google username. For the current release, the concept of web properties has been introduced, allowing you to manage multiple websites from a single account.

To create a new account:

From the Account Home page, click the gear icon at the upper right. The Account Administration page opens.

Creating New Account

Click the + New Account button. The Create New Account form loads.

Google Analytics Setting Page

In the General Information section, provide the account name and website URL. Be sure to designate the appropriate country and time zone. Complete the Data Sharing Settings section and read and agree to the terms and conditions in the User Agreement section.

After you complete the form, click Create Account at the bottom of the page.