Duration: 15 to 25 minutes.
In this exercise, you will discuss potential sales opportunities.
What potential do you currently see for driving sales via your social media efforts? Points to consider:
- Does your company ever offer discounts? If so, which products and discounts might be most well received on social media sites?
- Consider the new products you have released in the past year. Which products might have sparked a lot of conversation on social media platforms? How might your sales team take advantage of those conversations?
- How is the sales team connected to other departments in the company? How can that communication between the sales team and social media teams be increased?