Pinterest

Pinterest is a mobile and web application that allows users to "pin" items from the web to a virtual pinboard, to reference and share. Pinterest describes itself as a "category of ideas." Users can follow other people and businesses, viewing and re-pinning what is pinned and shared.

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Lesson Goals
  • Learn about using Pinterest for branding purposes.
  • Learn about using Pinterest for sales opportunities.
  • Learn about using Pinterest for SEO benefits.
  • Learn about using Pinterest for support and customer service functions.
  • Learn about setting up an internal Pinterest policy.
  • Learn about tools, services, and management.
  • Learn about tracking activity and results from using Pinterest.