Communicating Plan to Team
Once your social media plan is ready to share, communicating your plan to your team is very important. Since social media is evolving, your company might want to consider a feedback forum where employees can offer suggestions.
In general, here are some considerations for disseminating your social media plan:
- Make sure all of the points we discussed above are laid out in a fashion where there will be no confusion. Everyone needs to be aware of the exact responsibilities and rules.
- Have the plan available on a resource that is available to employees both at work and at home. As social media is 24/7, you never know when someone might need an answer.
- With that, make sure you assign a point of contact for employees to go to in case they have questions.
- As social media can be viewed as a fun resource, make sure you deliver the initial plan in a fun way to the company!