Check for Understanding: Understanding What the Customer Wants - Exercise

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Check for Understanding: Understanding What the Customer Wants - Exercise

Check for Understanding: Understanding What the Customer Wants

Duration: 5 to 10 minutes.

In this exercise, please respond to the following questions:

  1. Customer needs and wants are the same thing.
    1. True.
    2. False.
  2. When trying to determine what the customer really wants, it is important to do what?
    1. Listen to the customer.
    2. Focus on what your product or service provides.
    3. Avoid discussion of the price of the product or service.
    4. Convince the customers that the product or service will meet their needs, regardless of what they are.

Solution:

  1. False.
  2. A. Listen to the customer.
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