Learn when to use single versus double quotation marks.
In American English, the single quotation mark is most commonly used to quote someone who is quoting someone else.
For example: When asked why he preferred to sit while addressing his managers, the CEO said, "I had a professor in college who said, 'Always sit while talking to your managers so they do not feel intimidated.'"
Note that the ending period for this sentence resides inside the quotation marks, not outside.
The most obvious and common use for double quotation marks is to surround a quote.
Following are other uses for double quotation marks:
It is not necessary to use double quotation marks around words you simply want to highlight. Using italics is a better way of highlighting or emphasizing words.
Janie Sullivan, MBA, MAEd, has been teaching adult learners for over 20 years. She has taught online over 15 years, specializing in writing, communications, and small business applications. Janie directs the Center for Writing Excellence where she offers writing, editing, and formatting services for writers. She has been published in several newspapers and magazines as well as multiple online sites. She teaches communication, business strategy, leadership, and management courses. Janie has published a book "Develop and Deliver an Online Class." This is the third book she has written about writing and teaching online. She also has published a novel and an anthology of short stories.