Google Analytics 101: The Basics
Webinar Overview
This fast-paced, 60-minute, web analytics webinar will give participants a quick overview of the basics of Google Analytics so they can begin to see how businesses can take advantage of its benefits. This webinar will offer a look into the history of web analytics, combined with the basics of how Google Analytics works.
To view a recording of this webinar, click here to visit our blog.
Register to Attend
Sorry, no upcoming webinars are currently scheduled for this topic. Please contact us if you would like us to schedule a webinar.
Webinar Goals
- Learn the basics of web analytics.
- Learn how to set up an account to use Google Analytics.
- Learn the basics reporting capabilities in Google Analytics.
To Be Covered
- Overview of Web Analytics
- See the fundamentals of web metrics and web analytics.
- Determine what web analytics can do for your business.
- Introduction to Google Analytics
- Learn the basics of how Google Analytics works
- Explore the key features and capabilities of Google Analytics.
- Setting up your account in Google Analytics.
- Activating Google Analytics tracking.
- Google Analytics Reporting
- Navigating the reports interface.
- Using the dashboard.
- Exporting data from reports.
- Analyzing the default reports.
System Requirements
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